Mahindra Agri is present in the Fruit Segment domestically and internationally from many years through the renowned brand Saboro.
The name Saboro is derived from the Spanish name ‘Sabor’ which means full of flavour. It takes a lot for a fruit to be deemed worthy of carrying the Saboro name. From carefully selected orchards to stringent yet gentle harvesting techniques and expert sorting processes, Saboro fruits are borne from the labour of love.
What Is Our Business
We are in the business of Exporting Fruit from India (Grapes) and Egypt (Grapes and Citrus) to customers in Europe, UK, Russia, Canada, China and South East Asia Countries. With about 30 Customers (Importers) worldwide and 10 Supermarkets globally. At our peak we have exported 888 containers from India primarily to Europe.
In the last 2 years we have successfully diversified our portfolio by supplying to newer markets like China, Malaysia, Russia, Thailand and Canada. And also increased exports of new varieties originating from India. We have a world class, advanced Packhouse at Nashik with the latest equipment in managing Cold Chain and ensuring fresh and quality grapes are delivered to the customer.
How Are We Different
We are known to provide consistent quality and premium grapes from India under the Saboro Brand. This is achieved by various initiatives. First and foremost is our relationship with our farmers which goes beyond the normal trade. We are integrated with them in every aspect to ensure the best is achieved for the farmers and the produce.
We have a farmer extension services program called KSKT (Khet se Khalayan Tak) where we understand the requirement of the market in terms of quality required and provide services to the farmers to grow the required quality. For this we have a team of agronomists and also hire foreign expertise to help the farmers.
We have the most diversified sourcing base in India with 10 Plus Packhouses operational across Nasik, Naranyangoan, Baramati, Tuljapur, and Sangli Region. Which helps us to source multiple varieties and helps us extend the supply window from India.
What is Our offering
We offer White Seedless varieties like Thompson and Sonaka, and Black Seedless varieties like Jumbo, Sharad and Krishna from India. These are packed into the packaging as required– 5Kg Punnet, 4.5Kg Loose and 8.2 Kg being our major Pack types.
What Is Our Infrastructure
We have a own world-class Packhouse of a capacity of 7 containers per day which is spread in an area of 7 Acres in Nasik, Maharashtra.
What Is Our Infrastructure
We have a own world-class Packhouse of a capacity of 7 containers per day which is spread in an area of 7 Acres in Nasik, Maharashtra .
Our Certifications
Our Fruits Exports Business has undergone 11 different certifications since it’s inception. Continual improvement and a quest to meet customer expectations are 2 triggers driving Mahindra Agri Business certification journey.
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